🚀30 Leads Per Month Roadmap For:

Auto Spas, Detailers & Wrap Shops

Goal: Build a predictable system that brings in 30+ high-paying customers every month and:

Lowers CAC (Customer Acquisition Cost)
Increases LTV (Lifetime Value)
Keeps your business growing.

📍 Phase 1:

Attract High-Quality Leads

Step 1: Identify Your Best Clients

→ Not all customers are equal. Target high-ticket services (PPF, ceramic coatings, full details, full-color wraps). These clients bring in more revenue with fewer headaches.

Step 2: Craft an Irresistible Offer

→ Most shops advertise "Call for a Quote"—that’s weak. Instead, use:

✅ Limited-Time Discounts (“Get $250 Off PPF—Only 5 Spots Left!”)

✅ High-Value Bundles (“Book a Full Detail & Get a Free Ceramic Coating Upgrade”)

✅ Urgency & Scarcity (“We Only Take 10 New Clients Per Month—Secure Your Spot!”)

Step 3: Run Direct-Response Ads

→ Stop boosting posts. Run targeted paid ads that bring in ready-to-buy customers.

✅ Use local targeting—set ads to people actively searching for detailing, wraps, and PPF.

✅ Retarget past visitors—most people don’t book right away. Stay in front of them!

✅ Use video ads—show the transformation, not just a boring text post.

📍 Phase 2:

Convert Leads into Paying Customers

Step 4: Respond to Inquiries in Under 5 Minutes

→ Speed wins. 78% of leads go with whoever responds first. Set up automated text and email follow-ups to reply instantly.

Step 5: Use a Pre-Qualification Script

→ Don’t waste time with tire-kickers. Filter out low-quality leads by asking:

✅ What service are you looking for?

✅ When are you looking to get it done?

✅ Have you worked with us before?

Step 6: Follow Up Relentlessly

→ 80% of sales happen after the 5th follow-up. Use SMS, email, and retargeting ads to stay in front of potential customers.

📍 Phase 3:

Maximize Revenue & Retention

Step 7: Increase Lifetime Value (LTV)

→ One-time jobs don’t grow your business. Turn customers into repeat buyers.

✅ Offer maintenance plans ("Keep your wrap looking brand new—only $99/month")

✅ Send seasonal offers to past customers (“Spring Detail Special—Limited Spots Available”)

✅ Upsell & cross-sell (“Upgrade to a 5-Year Ceramic Coating for Just $299 More”)

Step 8: Automate Review Requests

→ 92% of buyers trust reviews more than ads. Set up an automated system to request reviews via text and email right after service.

Step 9: Partner with High-End Businesses

→ Team up with luxury dealerships, car clubs, and influencers to drive referrals.

📍 Phase 4:

Scale Up & Dominate Your Market

Step 10: Track Key Metrics (Know Your Numbers!)

→ If you don’t know your numbers, you’re guessing. Track:

✅ Cost Per Lead (CPL) → How much you’re paying per new lead.

✅ Customer Acquisition Cost (CAC) → Total cost to acquire a customer.

✅ Lifetime Value (LTV) → How much each customer is worth long-term.

✅ Lead-to-Booking Rate → Percentage of leads that turn into actual appointments.

Step 11: Double Down on What Works

→ Scale up by increasing ad spend on winning campaigns and testing new offers.

Step 12: Expand & Automate

→ Build a system where leads and sales happen without you. Use a CRM, automations, and a sales team to take things to the next level.